Showing posts with label Promotion. Show all posts
Showing posts with label Promotion. Show all posts

Friday, October 24, 2008

Friday Forays In Fiction: The Future?


I've been seeing these around all over the book blogs and wondering what they were about exactly. I wasn't immediately excited because recent experience with electronic screens had dampened my enthusiasm. I was, for example, extremely disappointed when I bought my laptop in 2005 to discover that I could not read the screen outdoors in daylight. The same thing happened with my new digital camera I got for Christmas last year. I can't see the image in the LED screen in sunlight. Even on cloudy days it is only very faint. So I feared the same problem would hold for an e-book device. But ever since I read the product description last Sunday and learned that the Kindle's screen is not backlit and can be read from any angle either indoors or out, I was intrigued. More than intrigued. I started to drool (in a virtual way) and the more I read about it the more I liked what I saw.

These are the features I like:

  • A readable screen
  • Long battery life for reading (less long when useing the wireless) and quick recharge
  • Adjustable font size--my poor eyes just looooove this.
  • An onboard dictionary to look up words encountered while reading.
  • An ability to subscribe to newspapers and blogs
  • A QUERTY keyboard for typing search terms, orders from the Kindle store and notes on reading
  • It comes with room to store approximately 200 books but a memory card can be added to expand that to 4000. sigh. droooool. No more second bag for my traveling library.
  • But if you run out of room and need to delete material to make room for new orders or you loose your Kindle--no worries Amazon stores your Media library for you and it can be downloaded again at anytime.
  • The cost of recently released hardbacks in Kindle format is only $9.99! That is like one half to one third of the cost of most new books! In fact fairly close to the price of the mass market paperback that isn't released for over a year. And no trees have to die!

But alas. With a ticket price of $359 and our current circumstances, I'm sure Suze Orman would say DENIED! So for now I drool.

But none of the above really qualifies this for a topic in Friday Forays in Fiction which is reserved for topics relevant to the craft and business of writing fiction. What I got to thinkng about after I got an email from NaNoWriMo a couple days ago made it relevant to the publishing of one's fiction though which is a topic concidered very relevent by most fiction writers.

The email from NaNoWriMo announced that a deal had been struck with CreateSpace which is owned by Amazon to provide every NaNoWriMo winner with a free proof copy of their NaNo novel. Beginning retroactively with 2007 winners. Not only can they get that free paperback proof copy but they can choose to offer their novel for sale on the CreateSpace site.

My mind instantly made the connections between the two Amazon endeavors and saw a future in which fiction writers could bypass the tyranny of the publishing industry gatekeepers: agents, editors, bean counters, the hostage holding of manuscripts, the catch 22 of needing to be published in order to get published and all of the rest of the hurdles that tend to curdle the aspiring writer's soul.

Self-publishing using methods that would combine the potential of the Kindle technology with that of CreateSpace and the promotional potential of blogs and websites could put the power back in the hands of the writers. The creators, the providers of content could dictate the terms instead of groveling at the gates of industry moguls who have to care more about buildings, printing presses, payroll, paper, ink and advertising than they do about art.

And oh yes more trees would live!

BTW Oprah announced the Kindle as her new fav gadget today and gave them to her audience with the current book club selection, The Story of Edgar Sawtell loaded already. And for the watching audience Amazon is providing $50 off for anyone using the special code at checkout. You'll find that special code at Oprah.com. The offer is good only through November 1st.

$50 off $359 is a significant savings but not enough to get me the Suze Orman APPROVED. Sigh.

OK I've been watching too much CNBC this month.

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Friday, May 11, 2007

Of Naps and Naifs and Cranky Computers

I wanted to post about something with nothing to do with cranky computer issues again today but with even my dreams suffused with it, it seems a futile quest to come up with another topic. Not to mention it would feel forced and artificial. I fell asleep shortly after dinner in spite of being anxious to get started with my session. I dreamt of trying to move out to the living room with my laptop only to find it rearranged and a maze of electrical plugs which would not stay of the right size to plug in my power cord..

I am exhausted with the stress of the roller coaster of emotions during this two-week long malware attack on my laptop. It began just before 3AM on Saturday morning, April 28 with a blizzard of pop-up and pop-under and unrequested windows followed also by an unrequested download and installation of a mysterious program.

I'm not going to do a play-by-play here, I'm too tired for that. And in spite of the fact I have difficulty thinking about anything else right now, it still bores me to try to write about it in a coherent fashion. It has been bad enough that every conversation with my husband for the last two weeks has been about this and I am weary of talking about AVG scans, BHOs, memory, register, system32, Trojans, Adware, Worms, root systems, Tracking Cookies, Processes, Connections, Virtual Memory Paging File, Browser plug-ins, updates, quarantine, virus vaults, ActiveX this and JavaScript that and software signature slates, start folder, temporary Internet files and .dll .exe. .bak. .cab .hta,..

Tonight after dinner and dishes, I was too exhausted to care that there was a possibility the worst of the moles had been routed out earlier today. It is no wonder considering that I've slept less than six hours per day for the last two weeks and often less than five. My dreams have been full of the images and anxieties of my waking days. After dinner I called up the IE browser for the first time since the AVG ant-virus had claimed to discover and quarantine the vicious little vtutq.dll object in system32 this morning.

For the first time in two weeks surfing onto a page of my choosing did not add one to four extra URLs to my history of which I had no knowledge, usually no sight of and no way to exit from since even the windows that sometimes briefly showed themselves would disappear almost instantly. Many of these URLs were on some kind of automatic refresh for when I right-clicked on them in history and called up their properties it showed multiple visits within minutes. Often in the double digits inside of an hour. Some of them would be closing in on a hundred visits by the end of a day. Every link clicked on, every new window or tab opened would trigger these ghosts. I spent a good part of the first week trying to block those URLs until I discovered that they weren't the culprits only the clients of the culpable . Though I think a case could be made that businesses should be held accountable to some extent when the advertising or promotion they commission is performed with blatantly malicious tactics that are analogous to vandalism and theft.

I would also think that they would not want to be paying for 'views' of their ad or web site that are as virtual as the pixels in your dreams. Or so I was convinced until a Google search on the name of one of the most active of those mystery URLs turned up a page about Search Engine Optimization which was listing the top 500 best performing web sites. This URL turned out to be a Google wannabe that had had a stat history in the single digits for months until three months ago when it suddenly exploded. I wonder how many of the 68,000 page views it received in the last month were 'visits' that were as virtual as the two or three hundred my browser registered in the past two weeks. How many individual victims of this same Trojan Adware Browser Helper Object aka vtutq.dll would it take to account for 68,000? Say each unique 'visitor' registered two separate 'visits' per day and refreshed ten times on each of those 'visits'. That is probably an underestimate but it gives you 242.857 'visitors' aka victims.

So there you have the motive. Wouldn't we all like to make it into the top 500 ranking in web page popularity with under 250 virtual viewers? By virtual viewer here I mean visitors that may have been unaware of the visit and certainly did not initiate it voluntarily. That page ranking causes your page to show up in the first page of a Google or Yahoo search. And that is where they attract their real, volunteer visitors who become the potential customers or regular visitors. At first, when I realized the mystery URLs were 'only' clients of the ad service that was using the Trojan, I was prepared to sympathize with them as one victim with another. But I am not so sure now. Either they are completely conscious of the tactic and thus complicit or they are careless about Internet ethics.

I find it exceedingly interesting and hardly an accident that this all began within five minutes after I wrote a lengthy post about taking my work seriously part of which entailed learning to promote it in spite of how anxious anything to do with self-promotion or any kind of calling attention to myself makes me. My first emotional reaction over the next three to five days was an inclination to feel that this was a kind of punishment for daring to defy that interdiction against self-promotion that was part of my religious upbringing.

Then I went through a stage of anger at the villains who dared to do this thing. That lasted another week. Then I reached a stage of chagrin at being such a naif about Internet surfing safety and so complaisant that I had not gotten around to backing up my personal files in the entire 19 months since acquiring the laptop. Another issue related to respecting my work. The last several days have been as much about the project of organizing my files on both the laptop and PC for backup as they have been about the Whack-A-Mole game with the malware. A great deal of my anxiety has to do with fear that this thing will do some serious damage to my system and possibly crash it before I can get my files off and safe.

My husband might have already done the hard drive wipe he thinks is the best way to insure all pieces of the malware are eliminated, if my files could have been backed up with a few keystrokes. But not only have I not backed them up ever since moving them from the PC to the laptop, I have let them spread out in a disorganized fashion and my husband has been using my desktop more than his own so he has laid tracks down in my My Documents folder. It is not possible to just backup the My Documents folder either as some of the malware had planted pieces of themselves there in the My Downloads folder and occasionally in folders they created themselves.

I am getting close to ready to back up my personal files. I have several more hours of work cutting and pasting personal email exchanges from the AOL files on both laptop and PC and the MSN files on the laptop. Cutting and pasting the body of the email along with the subject header and time stamp is the only way I know of to get them out of the proprietary software prison they are in. My husband has wanted to uninstall all AOL software off both computers for months because of their large footprints in the system for something that isn't even used. Only knowing I wanted to rescue my email first has prevented him.

The good news right now is that I have been using the IE browser for several hours with no evidence of intrusive URL tracks being laid down in my history. I am almost beginning to hope the hard drive wipe may not be necessary. But my hopes that the thing has been cleared out were raised before and then dashed when it returned after a restart. If my history and temporary Internet files remain clean through this session and the vtutq browser add on does not replant itself (possibly by a new name) after the next restart, I may take a few more breaths of hope infused oxygen. If the virus and spyware scans turn up zero threats or infections again tomorrow as they did this afternoon and the history remains clear of intruder tracks, I may hyperventilate on hope.

My husband too is wary of taking it for granted the moles have been defeated. He is going to check out a site I discovered during my research which purports to be a a resource for those suffering with cranky computers. They have a forum where you can join and then ask for help. The pages I read on there seem to indicate the people running this site are as outraged by these malware foisters as I am and their mission is to put as many wrenches into their gears as they can. One of which is education of the Internet naifs like me.

They claim to be able to explain the intricacies in language even the least geeky could comprehend and I read on there how one person was walked through removing that dreaded vtutq. I would have joined and asked for help but I got bit once before when I downloaded a purported 'free' spyware zapper that turned out to be more malware.

So I am going to let my husband check them out first. And I'm not mentioning them by name until he has vetted them. But if they turn out to be what they claim to be and especially if they help us recover from this without needing to reformat the hard drive, I will not only post about them, I will plant their link in my side bar. I might even join them myself so that I have someone to go to for help when my husband isn't available, i.e. when he is at work or asleep which he is eighty percent of the time I am on the computer.

I can see now how educating myself on safe Internet surfing and Web ethics has to become part of my project of promoting my work. I have definitely learned about one type of self-promotion that has all the slimy qualities that I was raised to believe all self-promotion was tainted with. I definitely want to be sure that I do not contribute in any way to promoting that kind of promotional behavior. Neither by using the services of those who provide it nor by being the naive victim whose bandwidth, CPU resources and RAM are stolen along with peace of mind, sleep, time and energy to facilitate someone else's profit margin. Whether that profit margin is page ranking or dollars doesn't matter, it is ill-gotten gain and if it is not technically criminal, it should be.

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Friday, April 27, 2007

Adapting To Change

Tonight is the third out of the last four nights that I have moved out to the living room with my laptop as my husband and his mother headed to bed. Change is hard for me as I've mentioned here often before. But I knew there would be benefits to making the move. Fewer interruptions of my work from my husband and cat for one. Better place to sit. Just about anything that is not the bed is a better place to sit. Once I get used to it, I should see more productivity. I mean just the time saved from having to wake up my snoozing legs or shake out a cramp should pay off in dividends don't you think?

One of the benefits of moving out did not occur to me until this afternoon though when it suddenly flashed into my consciousness that there was no reason I had to let the PC sit idle just because I had my laptop. I could keep the PC busy surfing for credit. Sometimes with the autosurf version where you don't have to watch to earn the credit and other times with the ones you have to click a number to prove you are human and watching. The autosurf could run while i was working on a post or some other type of writing on the laptop, or researching online with multiple windows already open in my browser and thus not wanting my laptop busy opening autosurf pages every ten to thirty seconds. And then when I wanted to take a short break from what I am working on I could swing around to the other computer and earn some credits by browsing the blogs in one of the other type.

This project would be good for me in more than one way. As I have mentioned before, I have as much difficulty with self-promotion as I do with change. I don't mean difficulty grasping concepts of methods of promotion. I mean difficulty grasping the concept that self-promotion is a thing to be desired and not despised. This is partly due to the innate shyness I was born with but more substantially due to the fundamentalist Christian principles of the vamily and Church community I was born into. Calling attention to ones self was considered more than bad taste or improper but outright sinful. This was especially true for women and even more so for children.

We were reminded constantly that 'i' was the middle letter--and thus the center-of sIn, prIde, and crIme. Of course most who purported to live by this principle were much better at spotting the I-centered behavior in others than they were in themselves. But that is neither here nor there. Except that it explains why I get so anxious whenever I am confronted with promotional tasks. This includes asking someone to read my work which makes the idea of mailing out manuscripts or query letters nerve wracking. And it also explains why I tended to shy away from doing those things that were essentially designed to call attention to ones blog.

I would ( it is hard even to begin a paragraph with 'I'. Usually I would sit and stew over how to word what I want to say until I could find a way of starting the sentence with a different word. Instead I am adding this parentheses and moving on.)

I would occasionally implement one of those site promotion techniques but even if I managed to work up some enthusiasm at the beginning, I would soon find myself overwhelmed by doubts and feelings of self-disgust. Events like last week's loss of my laptop's power cord were all too easy to interpret as punishments for hubris.

This type of swinging from one pole to the other is not conducive to making a success of any endeavor but especially one where the element of self-promotion is absolutely crucial. Setting aside the issue that writer's can't get an audience without calling attention to their writing....

Without some kind of reaching out there is also no way to take advantage of how well this Internet and computer technology can accommodate my special needs and turn my special talents and skill-set into something marketable and thus allow me to become a contributing member of my family and not just one of the burdens dragging the rest of them down.

Probably the only reason I can occasionally contemplate the necessary promotional tasks is that the dictum to be productive and to pull your own weight was at least as strong as the one against self-promotion. If my husband and I are ever going to get into our own place again, it is going to take more than the single paycheck from a job with seasonal fluctuations in hours.

So taking baby steps once more I am going to practice self-promotion. As I achieve 21 straight days of posting with this post, I will celebrate with the resolve to add the habit of promotion to my daily checklist. One small thing every day. Maybe by the end of another 21 days the harshest edge of the anxiety associated with self-promotion will be blunted. Don't they call that immersion therapy?

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Monday, April 02, 2007

Obsession

You would be pardoned for thinking this is just another post about our local library closure since I've admitted to being obsessed about it and well over half of my posts in the last four months have been about it. But I've been tagged by Selena Kitt to admit to five obsessions. 5!! Now any other time in my life, I would have been hard pressed to narrow it down to five as obsession is practically my middle name. It has been suggested to me by those with expertise in the field that I have more than a touch of OCD going on with me. See my post, Hoarders R Us.

But this week, with the library closure only four days away, I can barely force myself to think about anything else and feel stressed whenever I am unable to have my eyes glued to the page of a library book or the laptop screen as it plays one of the library DVDs. The kind of stress like that experienced in a dream when being chased by the bogey man. So when I got tagged, I was tempted to just post something to the effect that I'd get back to you on Saturday when I had time to think about it. But the concept intrigued me and I decided if I could come up with four more things that I spent significant time doing or contemplating in the past month, I would go ahead and post tonight. It took me less than three minutes to make the list. In fact I came up with five besides the library. Just know that if font size indicated the ratio of attention, then the library thing would have to be 44pt font while all the rest would be in 14pt and smaller.

Following are the five things other than the library capturing a significant amount of my attention.



1. Nuzzling, cuddling, huggermuggering, teasing and playing with Merlin as we adjust to life without Gremlin. Huggermuggering is a word I use to mean mugging hugs, something I started doing a couple years ago because, unlike Gremlin who wasn't content unless she was snuggled against me, Merlin didn't care for being held or even sitting on your lap. By playing the game huggermugger I have increased his tolerance from about two seconds to almost two minutes. He comes when I sing out "huggermugger, huggermugger' and a couple of times since Gremlin's passing, he has voluntarily climbed into my lap and gone to sleep.

2. Story is the over-riding passion of my life. And my Fruits of the Spirit storyworld is one of my favorite mental playgrounds. I have discussed it in several of my Thursday Thirteen posts but especially #25 on the 22nd of last month and #13 on the 28th of last December. All three of my NaNoWriMo attempts were based in it. My two entries in the WriteStuff Creative Carnival were based in it. See: Kicking the Bucket and A Tail of a Wail.

(Oh, I totally forgot to post that I won the contest last month and received the prize Fiction Writer's Brainstormer by James V. Smith, Jr. The day I learned I won was the day Gremlin got sick and the day the book arrived was the day my 13 year old niece arrived to spend five days of her spring break with me and her grandma during which we watched about fifteen movies and walked to the library twice and chatted about stories--reading, watching and writing them.)

My niece has read several of my stories and is very irritated with me that I am not writing more. She thought I was overdoing the library thing even before the upcoming closure was announced in early December after which....oh, just scan the last four months of my blog and you'll get the picture. Anyway, it is partly because of her interest that I began to become re-enchanted with my FOS storyworld again, after a several year hiatus precipitated by the loss of my manuscripts and notes in 2001.



3. Stat watching. After I met the challenge my husband set me at the beginning of March to post five times in a single week and he followed through on his promise to start using his know-how to promote Joystory, I started refreshing my stats pages at Sitemeter several times per day. And there was a week there when it was at least once an hour. I couldn't get enough of wondering who all these people were and especially what motivated them to visit multiple pages and hang out for 5, 10, 30, 60 and more minutes.

Before I started participating in Thursday Thirteen last fall, almost no one visited multiple pages and few besides my sister and niece left comments. I'm still not getting many comments outside of TT. That didn't used to matter to me but now my curiosity is severely piqued and I dearly wish some of those who visit more than two pages or stay more than ten minutes would drop me a comment to tell me what has snagged their attention. Like, right now as I compose this paragraph someone from China has been on for over twenty minutes and visited 7 pages. Now who wouldn't be curious about that? Or when Monday morning someone from the Midwest US visited 40 pages in 31 minutes?

There is more to this obsession then just curiosity or gratification. This is part of THE obsession that will replace the library obsession beginning next week as I throw myself into content creation, design and promotion of the three sites I already have up and two more I have planned. My husband has two up with plans for a couple more too and I will probably return the favor by helping him with promotion. We think we have figured out a way to make income via the Internet by combining our two skill sets. Stay tuned for that story as it unfolds.

4. Riddles, puzzles, puns. I've always loved these but ever since I encountered Weffriddles last November, I've been obsessed in a completely new way. I gave up almost all computer gaming along with almost all prime time TV after learning of the immanent library closure. I can't wait to get back to solving the Weffriddle maze. I quit just after finishing batch 1 shortly after the New Year. I couldn't trust myself to play without getting sucked in for 3, 6, 12 hours. That probably cost me the NaNoWriMo win this year.

So I knew that I had to let it alone until after the library closure, if I wanted to get as much as possible of the essential research and movie watching done before the library closed. I quit playing but I didn't stop thinking about it. And I began to notice that everything I encountered during each day became inspiration for a riddle, puzzle or pun and I began to itch not only to play Weffriddle but to create my own levels and batches and dare I admit it? To put up my own riddle site loosely modeled on Weffriddle but imprinted with my own passions: story, wordplay, reading, writing, thinking, movies and more.

Watch for this before the end of spring. If this concept interests you, leave a comment; with contact info if you would like to be notified when it launches.

5. National and World News. I get almost all of my news online and more than eighty percent from non MSM. I used to read news and editorials and political blogs for several hours per day. I dropped it down to one the past four months. I do a lot more thinking about it than that. Many of the library items I have spent time with in the last four months were first encountered while reading news online.


~~***~~

OK that about covers it. Now I am supposed to tag five people. This is going to be harder than writing the post. There are only two that I feel comfortable tagging without checking with them first.

1. My sister
2. My Niece
3. My Husband.
4.
5.

I'll have to get back to you with three more after I check with them first. But anyone who sees this and wishes to play, consider yourself tagged. Leave a comment with your URL and I will post your link above.

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Monday, March 05, 2007

The Challenge

I was bemoaning the fact over the weekend that my stats for February dropped precipitously from those for January which was record-breaking for me having been more than tripple an average month. I knew exactly what was to blame. The frequency of my posts had also precipitously dropped as my attention became more intensely focused on the library books and movies I was hoping to cram into the last two months of library service. My blog is not the only thing getting neglected. So is my health, my daily chores, my writing, my husband.... In fact almost anything you can think of that is in a normal person's daily life. But all of that is fodder for other post topics not the one I set out to write about five mintues ago.

So I was complaining to my husband about my stats and the fact that I had been learning a lot about what I needed to do to promote my site from the very books that I was racing to finish and also getting ideas from all the blogs I visit for Thursday Thirteen. But that I had no time to implement any of it until after April 6. I knew that his response would include the fact that without content there is nothing to promote. But then he surprised me by offering to take on the promoting tasks for me and then startled me by adding that he could double the 7300 odd unique visitors (which has taken me two and a half years to accumulate) in one week.

Then while my jaw was still on the porch floor he added: But only if you post at least five time in the next week.

After some minutes of discussion for clarification we set the deadline for 'before he gets up Saturday morning' and I accepted.

One down.

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